For the Sales Game to be successful, the company’s purpose must be aligned with the purpose and goals of the players. Having a powerful purpose is one thing, getting people to identify with it is another thing altogether. A great purpose without great alignment is much like putting on the party of the year with a feast, a band, a marquee and every drink imaginable, but having no one turn up.
Essentially, we are all playing games, but most of us don’t know it. The problem we see in a lot of companies is that the games being played are based on divergent goals between the company, the teams and the players. Some people are playing the top down game, some people are playing the career game, and some people are playing the ‘live for the weekend’ game. Everyone is rowing in slightly different directions and working against each other.